We connected with the team of Actively Learn to provide an in-depth SEO content audit. It assessed the current site, identified opportunities, forecasted prevention of keyword cannibalization, and analyzed competitors. Particularly analyzing Actively Learn's competition revealed a significant difference in performance. When one website exhibits differently a seasonal trend of metrics compared to others in its niche, it holds specific value. Diligent SEO reveals correlation. Was it unique positioning, differentiated campaigns, operational factors, or external influences? Seeking to learn from differences as an edge can identify areas for improvement, manage risk, and link strategy with necessary adjustments.

Our detailed SEO audit for DIYT focused on addressing the website’s declining health, ultimately educating the owner of Google's algorithms and the importance of user experience. The audit provided a detailed URL Page Gap Analysis, Keywords Analysis, and in-depth competitor stats on eight key rivals. The insights gained led to a strategic recommendation for a new website designed to deliver superior customer satisfaction. Deliverables were carefully prioritized, clearly distinguishing urgent actions from optional enhancements, equipping DIYT with a clear, actionable roadmap for digital success.