We collaborated with Old Town Insurance Group on a streamlined website build which combined modern design with mild animations. A standout feature of the project was its custom-built form to accept quote requests. Beyond standard intake fields, the form is capable to expand based on the needs of its user—producing additional segments when applicable. This adaptive approach not only improves usability for the user, but optimizes the client's process. Capable to assist a more diverse audience, Old Town Insurance as the form-recipient learns a greater deal of knowledge about their users upon intake.